Membership
One membership. Everything important is covered.
One Care Circle. Everyone who helps, included. No tiers to decode and nothing to add on.
- One Care Circle, with up to two supported people
- Unlimited family members and approved caregivers, at no extra cost
- Appointments, transport, routines and responsibilities in one shared place
- Private availability coordination: we never show anyone's calendar
- The Coordinator, with a daily briefing and a weekly look ahead
- Reminders, and escalation when something stays unowned
- Cancel anytime. 30-day money-back guarantee.
You can start straight away. Your Care Circle is ready the moment you pay: not an empty account, but your board with your first responsibilities on it, and everyone you invite included at no extra cost. If you would rather talk it through with a person first, ask us for a setup conversation and we will arrange one. Cancel any month, and there is a 30-day money-back guarantee.
What you are paying for
Most tools for families record information. Family Observatory works out what needs to happen, notices when something has no owner, finds who can reasonably help without exposing anyone's private calendar, asks them, and follows it through to done.
The promise is not another dashboard to check. It is being able to stop holding the whole thing in your head.
Membership questions
Why one plan?
Families told us they did not want tiers and add-ons to decode. One membership covers a Care Circle, everyone who helps, and everything the Coordinator does. There is no free tier and no annual plan.
Is there a contract?
No. It is month to month, you can cancel anytime, and there is a 30-day money-back guarantee.
Why does everyone in the family not pay separately?
Because coordination only works when everyone involved is actually in it. Charging per person would guarantee that the one sibling who never joins is the one who was supposed to drive on Thursday.
Do you need access to my calendar?
Only your availability, never your calendar. The system can work out that you are busy from 1:00 to 4:00 without knowing what you are doing, who you are with, or where. We do not share your calendar. We coordinate your availability.
Is there a second tier?
There will be. A Standard membership at $350 per month adds noticing: with permission, the system observes the ordinary day for itself, so nobody has to report that everything went normally. It is not available yet, and we will not sell it until it genuinely works. What separates the two is not features, it is how much we take responsibility for.
Why a hundred dollars, and not twenty?
Because at twenty we would have to make it up somewhere, and every way of doing that is worse for you. An advertising model needs your attention. A referral model earns when we point your family at a particular care agency or supplier, which quietly changes what we recommend. A data model needs something to sell. A free tier needs somebody else paying, and on a product holding a family's care arrangements, you would never be able to tell which of those was happening.
One price, paid by the family, is the only arrangement where our incentive and yours are the same thing. It also means we can say no to features that would sell well and be wrong, which is most of what what we will not build is about.
The honest comparison is not against a $20 app. It is against a few hours of a care manager, which is a good purchase and a different one, or against the cost of the appointment nobody drove to.
What happens in the first hour
You pay, and the Care Circle exists immediately. Not an empty account waiting for a setup call: your board, with the people you invite already on it. There is nobody to schedule and nothing to wait for.
The work of the first week is entering what is already happening, once. The appointments, the routines and the responsibilities that currently live in somebody's head. That is the only part that feels like setup, and it is the reason the first week matters more than any week after it.
What if it does not work for us?
Cancel any month, and there is a 30-day money-back guarantee that applies after you have used it properly rather than only if you barely touched it. Canceling stops the next payment. It does not start a retention conversation, and nobody will call to ask why.
If it does not fit, we would rather know which part did not, because the two most common answers, that the family would not engage and that there was more to do than people to do it, are things we can say honestly on a page instead of letting the next family find out the expensive way.
Is a hundred dollars a month the right call for us?
Sometimes not, and it is cheaper to work that out now. If the fear is a medical emergency, buy a medical alert device first. If nobody knows what should be happening, that is a judgment problem and it needs a care manager, not software. If it is two people in one town and nothing has been missed, the group text you already have is genuinely sufficient.
What else families try goes through all six honestly, including the two that are better than us at what they do. When coordination is not the problem covers the situations where none of this helps.
What is not included?
Family Observatory is a coordination service. It is not medical monitoring, not emergency dispatch, and not a replacement for professional care. It does not call 911.